Amazon App Store Looking to Rival Google’s Android Market
Amazon.com has announced that it has opened its custom built Appstore with the intention of challenging Google’s Android market. The service’s main defining feature is allowing users to try out any apps before they buy them, ensuring that the store remains distinct from the Android market in doing so.
The Amazon Appstore opened up on March 22nd, offering both free and paid applications on the open source operating system.
The main selling point of the Amazon Market is the Test Drive feature, that allows users to try out a demo of any application on a simulated Android phone. Customers are able to access the simulation through their computer and are later able to make a decision on whether to purchase it.
With Test Drive, consumers can decide if they like the application before bothering to download it. This is a clever feature distinction from Google’s Android Market.